Clarins Campaign
Client:
Description:
Campaign Concepts & Video
Campaign concepts that seamlessly fuses Gen-AI expertise with the artistry of in-studio product photography. Drawing inspiration from Clarins' dedication to refreshing hydration, my approach revolves around capturing the essence of moisture and natural rejuvenation. I envision incorporating elements of dramatic lighting, flowing water, fresh botanicals, and artistic product displays to evoke the allure and vitality of Clarins' skincare offerings.
I utilized the AI capabilities of Midjourney and Runway to bring my vision to life. By curating a series of backgrounds tailored to accentuate the transformative benefits of Clarins skincare mask, I aimed to infuse each composition with a touch of artistic flair. Additionally, I generated model shots to set the scene.
I seamlessly integrated my own snapshot of the product into these compositions, which will guide the direction of product photoshoots. From precise lighting setups to strategic angles and shadow play, every detail will be meticulously captured in the product photoshoot.